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Using Modifiers to Your Keywords to Improve Your Search Ranking
Search Engine Guide has a great article on how you can use modifiers or differentiators in your keyword phrases to set your web site apart from your competitors. In Using Differentiators in Keyphrases: What Every Search Engine Optimization Company Needs to Know, Scott Buresh describes how you can improve your search engine optimization by getting more [...]
Continue reading...What is a Google Bomb?
3. March 2008
A “Google bomb”, also known as a “link bomb” is a coordinated effort to manipulate search engine results to point to a certain page. The practice is usually done as a prank for humorous purposes but has often been used for political purposes. Wired Magazine explains it some more and gives some advice on how to [...]
Continue reading...Advanced Pay Per Click Strategies by PPC Hero
29. February 2008
PPC Hero has a new serious of articles on Pay Per Click entitled Advanced PPC Strategies: With Great Knowledge Comes Great PPC Performance. Here are links to each of the articles in the series which is mainly for PPC pros but beneficial to beginners as well. PPC, Trademark Laws, and Copyright Laws: How to Play Fair and [...]
Continue reading...Building More Links to Your Site
27. February 2008
ProBlogger has some tips on how to build links to your website, in fact how to build 22,938 links! Here’s a summary: Pick a Niche and Own It With Quality Content Get Involved In The Community Get Press Social Networking Sites Directories, Craigslist, Wikipedia Give People An Incentive To Link to You
Continue reading...Search Engine Optimization 101 – Page Rank
8. January 2008
The whole point of Search Engine Optimization, or SEO, is to improve your web site’s ranking; that is to move it up in the list of search results so that it is as close as possible to the top. Many users will look no farther than the first page of search results and some will [...]
Continue reading...Search Engine Optimization 101 – Getting Indexed
5. January 2008
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Search Engine Optimization or SEO is the process of improving the use of keywords on your web site in order to increase the number of visitors from web searches using those keywords and phrases. The term SEO is used when referring to “organic” web searches as opposed to paid web search advertising. Organic search results [...]
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7. March 2008
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